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Laundry detergents are a must-have in every household. But the type you use significantly depends on your preference. While the detergent’s performance plays a crucial role in the way you choose, laundry fragrances equally influence your decisions. So, why are laundry scents essential, and how do detergent brand manufacturers know which ones to choose? Let’s

The average pet owner spends thousands annually on their furry friend, and a big portion of that is spent on pet care products. From shampoos and conditioners to colognes and perfumes, there are a variety of products available to make pets smell great. If you manufacture any of these items, you should know how pet

Fragrance is everywhere. It’s in fruits and flowers, the perfume you wore this morning and on the clothes you wear. But despite the fact that scented products are abundant wherever you go, there are still a lot of popular misconceptions regarding fragrance design that have been proliferating the world for several years now. Myths in

For years people have been debating the difference when it comes to fragrance oil vs essential oil. Questions like “are fragrance oils safe?” or “is fragrance oil the same as essential oil?” surface. We can’t answer all these questions, but we can shed light on matters concerning oils in relation to soapmaking endeavors. But before we go ahead,

We are living in an exciting era that is rapidly changing in terms of how consumers shop. Demand for online marketplaces and virtual shops is at an all time high and does not appear to be slowing. As such, bricks and mortar store retailers are having to come up with fresh, new enticing incentives for

If you’re anything like us, you have a beloved collection of fragrance scented candles at home. Large, small, glass jar, pottery vessel, subtle smelling, strong smelling, insect repelling, sleep inducing, soy wax, blended wax, fragrance scented, essential oil based the list goes on and on and on. We literally have a candle for any occasion! Be it

Creating a welcoming scent for your home is becoming a very popular addition to one’s house decor. The most common ways to fragrance your home or workspace is by using essential oil candles, room sprays and reed diffusers.  How does a reed diffuser work Reed diffusers are a very simplistic and effective way to fragrance

As we all know, scent is one of our most powerful human senses and, can evoke a myriad of emotions and feelings both positive and negative. When it comes to the practice of yoga and meditation, it’s common for both studios and, individuals alike at home, to incorporate fragrance in some form into their daily